The key to a successful cleaning business is to have a large number of clients. Rack cards for janitorial services are one way to help build up the list of clients for your business. Many cleaning companies depend on word of mouth advertising. They expect to build their business by developing a good reputation and while it is important to keep your clients satisfied, it is not the only way or even the best way to find more clients. If that is your goal you will have to reach out with other forms of advertising that make you stand out from the crowd.
What to Put on Them
The people who run cleaning companies know what it takes to give the service that the client wants. They understand the ins and outs of cleaning offices and homes because they do it on a daily basis. What you might not know is how to convey the importance of these services to potential clients. The information that is on the rack cards for janitorial services can help a potential customer understand exactly what your service will provide for them. The information also needs to be presented in a way that is visually appealing and that is able to catch the eye of potential customers. Pictures of places where you have worked could also be something that will attract people to read the information.
How to Use Them
Once you have made the decision to have rack cards for janitorial services printed, you have to figure out how to get them in the hands of your potential customers. Most janitorial services do not have an office or store that customers can visit. They also often perform their work when no one else is around after a business has closed. This means that they are not in contact with a lot of people, but it does not mean this will not work as an advertising tool. These brochures can replace the small little business cards that many people hand out. Because they are much larger and contain a lot more information than traditional business cards do, they can be more attractive when handed out. Get a list of businesses to hand out your rack cards for janitorial services and drop them off during normal business hours. If they are properly designed and visually appealing, they will make people want to call for more information. Once you have their attention you can sell them on your services when they contact you.
Personalize Them
When companies hire a cleaning service they are hiring a person. They will make their initial judgment based on what you look like and your appearance. Rack cards for janitorial services allow you to put pictures of the people who will do the work. This will make the job you do more personal. Many of the workers that do the cleaning might not ever meet your clients, but with the help of these images, the clients will believe that they know who is doing the work.
An Economical Form of Advertising
This tool is a reasonable price way to let people know about the services that you offer. As long as they do not sit on a table in your home or business somewhere and are in the hands of potential customers they are a good tool to help build the list of clients that you need.
Don’t miss out on a great advertising tool. Get a professional printer to suit your need from our online store and start printing rack cards for janitorial services today.
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